Are 100ml Shortfills Worth It?
A balanced look at the trade offs between value, convenience and flavour freshness, to help you decide if 100ml is the right size for you.
The short answer
For most regular vapers, a 100ml Imp Jar shortfill is worth it, since it works out cheaper per millilitre than buying the equivalent volume in 10ml bottles and means fewer reorders. It is most worthwhile once you already know which flavour you enjoy, rather than as the very first bottle you try.
Browse the Imp Jar Originals range
100ml shortfills in disposable inspired flavours, ready to mix with nic shots of your choice. UK made in Maidstone, Kent.
Weighing up the trade offs
The case for 100ml comes down to value and convenience, a lower cost per millilitre and far fewer trips back to the shop or website. The trade off is committing more money upfront to a single flavour and the fact that flavour quality can mellow slightly by the time you reach the bottom of a larger bottle if you do not vape it quickly.
Who benefits most
Regular vapers who already have a go-to flavour and anyone looking to reduce how often they need to reorder, see the clearest benefit from moving up to 100ml. If you are still exploring flavours, starting smaller until you find a favourite usually makes more sense.
Value at a glance
| Factor | 50ml | 100ml |
|---|---|---|
| Best for | Trying a new flavour | All-day flavours, regular vapers |
| Cost per ml | Slightly higher | Slightly lower |
| Reorder frequency | More frequent | Less frequent |
Neither size is objectively better, the right choice depends on how confident you are in a flavour and how quickly you get through liquid.
Common questions about value
Does buying 100ml waste liquid if I do not finish it quickly?
Liquid does not spoil quickly but flavour can mellow over many months, so 100ml is best suited to vapers who will work through the bottle within a reasonable timeframe.
Is 100ml always the better value choice?
Generally yes per millilitre but only if you are confident you will use the whole bottle while the flavour is at its best.
Will the upcoming vape tax change the value calculation?
The new duty applies per millilitre regardless of bottle size, so the relative value gap between 50ml and 100ml should stay broadly similar even as overall prices rise.
Part of the Imp Jar 100ml guides hub
This page is part of our complete Imp Jar 100ml guide series. Return to the Imp Jar 100ml Guides Hub for the full topic overview. Browse the related guides below.